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PPC Spotlight: AdWords & DoubleClick is Dead – Long Live Google Ads
Google just announced they are completely rebranding both DoubleClick and AdWords, with changes that affect marketers across the board.DoubleClick has been undergoing a lot of changes lately in the...
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Clarity On The Mobile First Index Brings Tips For PPC Campaign Managers
Read the top 7 points about Google's Mobile First Index provided by the Google Webmasters team on Twitter, and what that means for PPC campaign managers.Ever since the Mobile First Index was announced...
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The New Google Ads Inside Acquisio
Google is simplifying their advertising suite for marketers. Hype aside though, what does Google Ads mean for Acquisio users?Google dropped news in June about rebranding and mergers that didn’t quite...
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Bing’s New Automated Bidding Options: What’s the Scoop?
Bing announced two new automated bidding capabilities. Let’s dive into the new Bing automated bidding features for take aways from the announcement.In July, Bing announced it was adding two automated...
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Features to Love on the New Google Ads Interface
If you’ve been using the old Google Ads interface for years, it’s a tough transition. We made the move and here we'll show you why we're so happy we did.2018 was a big year for Google Ads (formerly...
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How Prominent Are Your Google Ads?
Google Ads announced the sunset of Average Position later this Fall. The new Prominence Metrics help better explain how well campaigns are performing.Ever have a customer that has insisted on being...
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